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First Generation: Why Early Believers Are a Market, Not an Audience
Every frontier has a first generation — the people who believed before there was proof. They are not an audience waiting to be entertained. They are a market waiting to be recognized. There is a moment in every big build when the believers outnumber the evidence. Mars is in that moment now. No one has landed there. No ticket has been sold, no hotel booked, no cargo delivered. And yet the belief is already an economy: people watch cargo ships dock at dawn, argue about radiatio
Cyrus
Oct 244 min read
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